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SEO copywriting is quality writing. Period. The keyphrases shouldn’t make the writing hard-to-read, sound repetitive, or lose its conversion focus. How do your competitors rank? Pick out a keyword for which you want to optimize your site. Check out the top 20 search results: Are your competitors somewhere in there? What is your ranking for this keyword? This information should help you to find a good niche for you and your keywords, where your competitors are not operating. It may also be that you find keywords for which it is worth joining the competition. Google’s mission is to organize the worlds’ information and make it universally accessible and useful. Therefore, Google wants to show a user the best result possible, the result that best fits their search query. How well written your content is and how much it brings value to the searcher is paramount to its success on Google's SERPs.

If content is the reality of SEO, then content repurposing is the new reality of content

Just like flipping through fashion magazines for wardrobe ideas, perusing sites that are crushing it helps an SEO to gain a sense of “what’s in” this season. When working on your content, Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! you should take the next biggest thing into account: voice search. Yes, it’s been around for a while. But with the advent of Apple’s Siri, Amazon’s Alexa and Google’s nameless Home assistant, things are moving fast right now. SEO is a long-term strategy, so it sometimes takes months before you start seeing results. Don’t stuff your footer with all kind of irrelevant links. Keep it focused, make sure these links are helping your visitor. Google will find all relevant pages if you focus on a good site structure anyway.

Understanding keyword stuffing

SEOs have a weird way to describe this voting process; they call it “link juice.” If an authoritative site, we’ll say Wikipedia for example, links to you, they’re passing you “link juice.” High Flesch-Kincaid readability score (readability) - If your content needs a Literature major to be deciphered, then you're probably not going to get a lot of links. Why? Because if they don't understand it, they have no reason to link to it. The easiest way to optimize your website is to hire a SEO specialist to do the work for you. Your strategy should target the keywords you believe are relevant to your business, but research can reveal new keywords and data from your potential customers' searches that you may not have considered before.

Outside of search engines, email is the biggest driver of web traffic

Bear in mind that your keyword or phrase should be the most frequently used term in the body text of any given webpage. This is called keyword density. However you shouldn’t overuse this signal – if you stuff the copy with keywords then your text won’t be readable and Google will likely penalise you for not writing for human readers. One thing’s for sure though, Google is getting smarter. It’s now much harder to take shortcuts or to pull the wool over its eyes and cheat your way to the top – you have to earn your place. The higher amount of time required for the recognition of the quality, however, can be offset by the reduced total volume indexing. According to Gaz Hall, a UK SEO Consultant : "While thin content is not necessarily intentional, there is no way for a search engine to determine that."

Create an Engaging Web Presence by the use of link research

By adjusting the title we help Google to understand the relevancy between the landing page, the ad and the phrase. Needless The talk on Facebook is about Marketing Beverley at the moment. to say, the number of individual domains referring to your website is an important factor in Google’s algorithm – but so is their authority. A ‘three clicks’ rule says that any information on a website should be available for a user within no more than three clicks. This is how you should plan it. Content, no matter how good it is, will always need some SEO love.