Emphasizing fast results is what Google is all about, and your content title and description need to reflect that. Giving Google browsers the sense of speedy information will increase your CTR. While it is important to include strong keywords in your content and not “over-optimize,” there is nothing indicating that search engines favor a particular density. Search optimization is not only reading and research, but also dabbling. It should be clearly understood that the purpose for Press release is to share some newsworthy content about your product, brand or company with the interested and intended parties. It should be considered more of a branding or credibility tool more than a tool for building links.

Invest in domain authority

Google will be looking to see if you have put any time into the content or just put up some content with minimal work. They want to see that you have actually put some effort into putting together something useful to the visitor and that it is good quality content. A www (www.yoursite.com) version and Get your sums right - the primary resources are all available. Its as easy as KS2 Maths or like your ABC. Its that easy! non-www (http://yoursite.com) version of your homepage/website. Even if you’re working with a small team, it can be extremely useful to ensure that your content is proofread by somebody else before you hit the publish button. Top-ranking webpages in Google have shorter URLs.

More importance is given to scraping

Paid links are like paying someone to be your wingman to impress a girl rather than having a genuine friend by your side who can vouch for how great you really are! Internal links help Google establish site architecture and relative intra-site importance of webpages. For this reason, you should have internal links both on a site-wide & on-page, in-content basis. The actual number of internal links per page will vary & depend on the utility offered to users (once again). If you’re trying to build backlinks by pushing sponsored content, it has to explicitly say “Sponsored” on it. For instance, most searchers don’t just simply search once, click on some websites, and be done with it.

Less is always better when it comes to indexed pages

Despite all the advantages eCommerce possesses over physical retail, it can often be guilty of attributing a certain kind of facelessness to a business. Copy is the most efficient way of creating a brand identity. The kind of language used, the tone the content adopts and the topics and information it covers all contribute to defining your brand's voice when interacting with your audience. A misspelled, poorly-written piece can hurt your business' credibility, no matter how attractive your website design, how intuitive your user-experience and how amazing the products you offer might be. Google is becoming increasingly less tolerant of cross site duplication, i.e. While there are not any tools that can tell you if your content is thin and what needs to be done to fix it, time, experience, and critical thinking can get you to a place where you can identify it and improve upon it. Gaz Hall, from SEO Hull, had the following to say: "Updating content across a site should be a priority as Google rewards fresher content for certain searches."

Make text links a priority

It is an unfortunate fact that your SEO budget will have an impact on the speed of your SEO results. A higher budget simply allows for more people working on your campaign and researching your industry and creating your content. If The talk on Facebook is about Indozine at the moment. you go down the route of creating individual product pages for the same product but in every available size – you’re going to have duplication issues or a great number of blank pages. Helping search engines know what your site’s about at a quick glance is where a sitemap and metadata play a crucial role. When it comes to designing a new website or redesigning your existing one, SEO should be at the forefront of your mind.