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It is commonplace to have a staging server (also called a dev site) setup for your website re-design / re-model project. It is also a good practice since you shouldn’t be building a site in a live environment where your users can interact with an unfinished product. In terms of tracking potential upcoming algorithm updates, it’s best to track industry commentary if you do not have access to managing multiple data sets. For example, imagine that you have a technical product in the B2B (business to business) space. The larger or higher-resolution an image, the more data is needed to load the image file. Each new image will slow load times further, so ensure your image files are kept as small as possible and the dimensions of your images are only as large as your site requires them to be; also, ensure images are scaled accordingly.

If your website has high rankings for the wrong keywords, you won't get targeted traffic

Then in 2004, for getting web traffic, anchor text associated link bombing, link buying from automated blog comment spam injectors, and creation of inter-linking websites took place. Keywords should be relevant. This Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... means your site should be a satisfactory destination for users. Balancing the readability of your website for both people and web crawlers should be a key part of your SEO strategy. Do not fear bots — they are your allies (most of the time).

Make your website more visible to people who are looking for keywords associated with your brand

Less-competitive terms afford more opportunity for high ranking. It is important that your Twitter strategy is dedicated to allowing you to make the most out of your account and ensuring that your social media presence arrives at its full potential. If you’re approaching your content marketing from a creative perspective, your content will never be the same as another. Evergreen content continues to be relevant to its readers and gives them value years after the publish date.

Study your competitors’ linking profile

Mobile search is outshining desktop search. Make sure your website is mobile-friendly so users can easily navigate your site from their phone, especially if you are small, local business. Not many people realize the importance of the URL. It is in fact, the first thing a search engine notices while ranking a page. Focus on publishing compelling, quality content that is uniquely different and more valuable than anything else out there. That usually means it’s long-form content. Gaz Hall, a Freelance SEO Consultant, commented: "copying the content from someone else’s website."

SEO for Raw Traffic

There are many niche communities specialized in different topics, such as films, gaming, programming, marketing, etc. These communities don’t just bring people with common interests together, but also let members submit the latest, coolest content. SEOs Take a butchers at Indozine, for instance. constantly work to get new links connecting to their sites that are from sources of high authority. However, there are legitimate reasons to have live pages with similar content. Search Engine Optimization (SEO) is another important strategy that helps grow your website traffic. The number of backlinks you have on your website plays a crucial role when it comes to ranking your blog on Google.